Internal Branding
Employee Retention
You know how satisfied you are with your employees' performance or the performance of those reporting to you. But how good is your understanding of how satisfied they are in working with you? You need to know. Gauging your employees' satisfaction is one place where you really need to rely on an external consultant. If you asked your people if they enjoyed their work, most would of course answer, "Yes!" But would it be true? You need the objectivity of a third party - it's your best shot at getting meaningful responses.
Merlin's employee retention campaigns normally begin with a satisfaction survey to find out what your people like about their jobs and what they would like to change. Once we know what is important to your people, Merlin helps you devise a strategy to reinforce the positives, overcome some of the challenges and work around the negatives.
Employee retention tactics are too numerous to list comprehensively here. They include:
- Celebrating your big successes and communicating what makes your company great;
- Creating clear-cut and fair advancement and promotions policies;
- Recognizing outstanding performance;
- Communicating how you're giving back to your community;
- Creating programs that help people volunteer or contribute in areas of interest; and
- Conducting regular internal communications that convey your wins, remind people of programs and help build positive attitudes.
In short, if you convince your employees that they're on an industry-leading team, they'll probably never want to leave.
